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Increasing an insurance giant’s sales by 130%

How we found a powerful way to talk about Zurich’s new income protection, critical illness and life insurance products.

Zurich were getting ready to launch new income protection, critical illness and life insurance products that would go above and beyond what was on the market.

Quietroom designed materials to help customers picture exactly how the products would help them. We made the products feel real and tangible, so customers had a concrete understanding of what they were buying. And we worked with the product team to make each product’s terms and conditions easier to understand.

The media called the launch ‘jaw-dropping’. The next year, sales went up by 130%.

zurich.co.uk